Juliana Curi is an award-winning director whose work focuses on narratives about diversity, social impact, and the contemporary representation of women in the media. She has a striking visual signature that combines aesthetic and cinematic strength to powerful messages with transformative potential, always placing female characters and diverse voices at the center of narratives. With over a decade of experience as a director for global brands such as Visa, Mastercard, Dove, and Coca-Cola, and awarded by UN Women for challenging gender stereotypes in advertising, Juliana debuted her first feature film, the award-winning 'UÝRA – The Rising Forest', in 2022.